关于MVX更具价值体验大奖
MVX Most Valuable Experience Award
中国正处在消费升级企业转型的时代，体验设计逐渐在成为商业创新的核心驱动因素。对企业来说，蕴含着巨大的机遇，也面临着巨大的挑战。体验将成为企业差异化竞争的重要风向标，以“提升体验”驱动消费升级典型代表，用“体验设计”作为推动 “体验经济”的突破口。解读这个时代具有价值的设计表现，用体验创新为企业寻找下一个商业增长点。
China is in the era of consumption upgrading and enterprise transformation. Experience design has gradually become the core driving factor of business innovation. For enterprises, there are tremendous opportunities and challenges. Experience will become an important wind vane for enterprises to differentiate competition. The typical representative of consumption upgrading is driven by "enhancing experience", and "experience design" is used as a breakthrough to promote "experience economy". Interpret the valuable design performance of this era, and use experience innovation to find the next business growth point for enterprises.
奖项设置
The Award Setting
通过MVX大奖来表彰体验设计行业的先行者，籍此来加速体验这个新兴领域的发展，并期望引领整个中国体验设计行业的发展。对设计师而言，MVX大奖是一次专注水平和职业生涯的提升；对企业而言，MVX大奖是品质和研发实力的证明，是媒体公认的设计质量的保证。MVX大奖将由全球来自设计、产业与研究机构的知名专家所共组的评委评鉴，将是一场设计盛宴、一个独特的市场营销工具，并有更多的价值留待参与者发掘。不仅表彰终端品牌产品与创意，行业佼佼者的探索精神，也表彰企业对于产业发展的贡献。
Through the MVX Award to commend the pioneers of the experience design industry, in order to accelerate the development of experience in this emerging field, and expect to lead the development of the entire Chinese experience design industry. For designers, MVX Award is a professional level and career improvement; for enterprises, MVX Award is the proof of quality and R&D strength, and the guarantee of design quality recognized by the media. The MVX Award will be judged by a panel of well-known experts from design, industry and research institutes around the world. It will be a design feast, a unique marketing tool and more value to be explored by participants.
参选资格
Election category
参评作品：
具备量产可实现性，技术上市获公布时间不能超过 3 年，每位参赛者可报名的产品数量不限。
Works for comment:
With mass production achievability, the time for technology listing to be announced should not exceed 3 years, and the number of products registered by each participant is unlimited.
参评企业：
认真贯彻党的路线、方针、政策；诚信守法，照章纳税，无违法经营等不良现象；高度重视原创设计，具有完整的设计创新体系及设计部门；具有较强的市场竞争力，企业转型升级和生产技术、产品质量及经济效益等指标在省内同行中处于先进水平等等。
Enterprises participating in the evaluation:
We should conscientiously implement the Party's line, principles and policies; be honest and abide by the law, pay taxes according to regulations, and do not operate illegally; attach great importance to original design, have a complete design innovation system and design departments; have strong market competitiveness, enterprise transformation and upgrading, production technology, product quality and economic efficiency, and other indicators in the province's peers are at an advanced level, and so on.
参评个人：
热爱社会主义祖国，拥护党的基本路线，遵守的各项法律法规，道德品质优良；独立或主导完成的设计成果取得突出的经济效益；在体现原创设计价值方面有突出的设计项目或理论研究成果；获得有影响的国际国内设计奖项；在推动设计创新发展和产业转型上产生积极影响等等。
Participants:
Love the socialist motherland, support the basic line of the party, abide by the laws and regulations of the country, and have good moral quality; design achievements completed independently or under the leadership of the country have achieved outstanding economic benefits; outstanding design projects or theoretical research achievements in reflecting the value of original design; won influential international and domestic design awards; and promoted the development of design innovation and industrial transformation. Have a positive impact and so on.
评选流程
Selection process
01月01日—04月10日：
报名，通过官网与大奖公众号报名
04月11日—04月30日：
初评，由UED专家委员会评选入围名单公示
05月01日—06月30日：
终审，由评审团专家评选结果于UED年度大会揭晓
08月10日—08月24日：
获奖通知，举行颁奖礼
MVX大奖参评费用
Appraisal fees for MVX award
报名方法
Registration method:
下载参评模版，在规定时间内完成并提交参赛文件。
Download the evaluation template, complete and submit the entry documents within the specified time.
参赛模版下载：MVX大奖参评模版
Competition template download：Model for MVX Grand Prize Appraisal
报名方式1：扫描上方二维码，填写报名信息，提交即可完成报名，工作人员将一一对接参赛者。（注：多项报名请分开提交）
报名方式2: 备注“姓名+机构奖/个人奖/作品奖+MVX大奖”发送参赛文件至邮箱wenrenwen@iCloud.com。（注：多项报名请分开提交）
Submission mode 1: Scanning the two-dimensional code above, filling in the registration information, submitting can complete the registration, the staff will be one-to-one participants.(Note: Multiple applications should be submitted separately)
Submission 2: Remark "Name + Institution Award / Personal Award / Works Award + MVX Award" and send the entry documents to Wenrenwen@iCloud.com. (Note: Multiple applications should be submitted separately)
